And Improving Your Business

1-logoMaximTrak® combines the latest technology and industry knowledge to revolutionize the F&I process so you can focus on what matters most – your customer. Our carefully designed interactive system is fully-equipped to make menu selling, reporting and compliance management simple and intuitive. It’s built from decades of technology, automotive and F&I expertise to transform the transaction for everyone involved.

Learn more about the proven benefits of our system and how they can help you drive efficiency and profitability in your business.

From presenting F&I products to ensuring compliance and closing more business, the award winning MaximTrak solution is your all-in-one interactive menu-selling system that will set a new standard for your executive reporting.

Systems Integration Experts

MaximTrak’s mission is to provide a cutting-edge platform that optimizes dealer F&I workflows and enhances customer interactions. That’s why our technology development strategy starts and ends with your specific needs.

And because MaximTrak is designed to work with the needs of your business, components of the platform are completely customizable for logical integration with your existing systems, processes, and goals. MaximTrak organizes your data and store your information in just one system, rather than several different ones.

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Complete Compliance Assurance

Our turnkey compliance management solution ensures the reliability of product recommendations, verifies processes, and protects your business by easily running credit checks and connecting with F&I product providers for compliance approval. MaximTrak eliminates ineffective guesswork and costly human errors. With $9 million of non-compliant penalties given per year to dealerships, you can’t afford to pass this up.

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Speed and Efficiency

With a comprehensive toolset and DMS system integration, F&I managers finally have one centralized solution that supports all aspects of the F&I process, allowing you to conduct complete, compliant and secure digital transactions, every time. By eliminating waste redundancies and increasing productivity, MaximTrak’s proven system can save F&I managers up to 15 minutes per deal.

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Potent Profitability

Every feature of MaximTrak, from MenuTrak™ to Dashboards Reporting, has been engineered specifically to improve each step of the F&I process and increase dealer profit. MaximTrak has pioneered new opportunities to produce a national average of $187 per vehicle increase in just 60 days and almost $1,000 in just six months.

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MaximTrak Announces Zurich North America Integration

Wednesday, June 27, 2018 MaximTrak Technologies, the automotive industry’s premier finance and insurance (F&I) platform provider, announced today an integration with Zurich North America. This integration imports Zurich’s F&I product rates and forms into MaximTrak’s ETrak™ platform to digitize more of the F&I sales process. With this integration, Zurich dealer customers now have access to […]

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Running in Place or Running to Win?

Disruptive technology has taken root, and dealers who embrace it are going to have an advantage

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F&I Tactics that Build Service Drive Revenue

Extending F&I out of the traditional office environment and show floor to the service drive is like this. Yes…even the service drive as part of improving the overall customer experience.

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Harness the Persuasive (and Profitable) Power of Needs-Based F&I Presentations

Learn how to connect to the buyer’s mind, needs, fears, and passions to make the sale and deliver a meaningful experience

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