Extending Opportunity

oem-imgEvery feature of the MaximTrak® system is engineered to drive profit opportunities for dealer networks. Our enterprise platform enhances the F&I processes making every step faster, more efficient and compliant, while simultaneously enhancing the customer car buying experience.

MaximTrak is the choice menu, executive reporting and interactive sales system for top companies. We help OEMs sell more of their products and extend their branding into the F&I space using private labeled, state-of-the-art technology.

Our Partners


Sustainable Processes

MenuTrak™ allows dealer networks to streamline and digitize workflows, making it simple to build and present comprehensive, intelligent menu presentations. By utilizing this all-in-one, centralized platform, your dealerships will have a clear, repeatable process superior to a paper menu. The interactive sales tools and videos allow OEMs to elevate their brand by creating cohesive processes and car buyer experiences.

Expanded Capabilities

FLITE’s™ next-generation technology allows OEMs to revolutionize the car buying experience of their dealer network. With FLITE™, there is no more “selling.” By taking the F&I process online and putting the customer in the driver’s seat, dealerships can offer a guided sales experience that aligns the car buyer’s specific needs with relevant products they’re more likely to purchase.

Maximized Efficiency

With ETrak™, OEMs can rely on the system to keep an organized contracting process without the risk of errors. ETrak™ eliminates the need for paper contracts that require a lot of time, effort and money. This feature allows deals to be completed as quickly as possible while also ensuring processes are being followed.

Intelligent Corporate Oversight

Dashboards™ reporting allows OEMs to easily gain accurate insight into the performance of dealer networks, from the profit per car and product penetration rates, to overall dealership profitability. This reliable, advanced technology provides a customizable approach to reporting so OEMs can make smarter, more informed business decisions based on real, timely data.


  • Comprehensive menu-selling system
  • Accelerate sales
  • Produce trust among customers
  • Elevate brand

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  • Error-free
  • Digitized process
  • Reduced time
  • Secure and reliable

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  • Track performance
  • Advanced technology
  • Fully customizable
  • Accurate reporting

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  • Cutting-edge technology
  • Streamline presentation
  • Fully integrated solution
  • Customized and private labeled

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Running in Place or Running to Win?

Disruptive technology has taken root, and dealers who embrace it are going to have an advantage

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F&I Tactics that Build Service Drive Revenue

Extending F&I out of the traditional office environment and show floor to the service drive is like this. Yes…even the service drive as part of improving the overall customer experience.

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Harness the Persuasive (and Profitable) Power of Needs-Based F&I Presentations

Learn how to connect to the buyer’s mind, needs, fears, and passions to make the sale and deliver a meaningful experience

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PRESS RELEASE: MaximTrak Announces FLITE ENGAGE, the Online Retail Platform that Supports and Streamlines the Consumer Vehicle Buying Experience

WAYNE, PA., March 22, 2018 – MaximTrak Technologies, the automotive industry’s premier finance and insurance (F&I) platform provider, announced today the release of MaximTrak FLITE ENGAGE. FLITE ENGAGE was designed to optimize the online consumer buying experience within a brandable and configurable retailing platform.  Built on FLITE technologies, MaximTrak’s suite of showroom tools built for […]

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