A Better Way to Do Business

MaximTrak® solutions arm F&I managers with all of the tools and systems required to build better menu presentations and close more business within one, easy-to-use platform. Each feature will shave minutes off the F&I process – reducing lengthy customer transactions, as well as the amount of time required for F&I managers to build relevant, compliant menus.

Speak to F&I manager to how MaximTrak affects their goals. When you use MaximTrak, you’ll be focusing on your customer and increasing your bottom line. Lengthy transactions will take only minutes so you have the opportunity for more sales.

One Centralized Platform

With MenuTrak™, F&I managers rely on one centralized platform that allows them to more effectively manage their workflow, positively engage with customers and drastically reduce transaction times. This tool helps F&I managers quickly perform an identity audit, as well as instantly check which products are available and whether they’re compliant, all before building a customized menu to present to the customer.

Customer-Centric Selling

FLITE™ is the newest tool revolutionizing the F&I experience. Utilizing helpful, educational F&I product content and interactive surveys, this tool creates a completely guided sales process that puts the customer in the driver’s seat. With FLITE™, customers are instantly served the most relevant, compliant products based on their specific needs, driving habits and lifestyle.

Optimized Contracting Process

ETrak™ is a paperless contracting feature that optimizes the workflow of contracts, offering the necessary checks and balances to ensure the process is completed properly and customer information is secure.

Real-Time Performance Management

Dashboards™ reporting allows managers to see the day-to-day performance of the overall business as well as team productivity. A manager can instantly view their fully customized dashboard to evaluate sales goals, successes, opportunities for improvement, and even individual performance and product income.


  • One centralized platform
  • Effectively manage departments
  • Reduce transaction time
  • Ensure compliant products

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  • Optimize workflow of contracts
  • Secure & reliable
  • Reduce transaction time
  • Prevent theft

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  • Comprehensive reporting
  • View day-to-day performance
  • Fully customized
  • Real-time results

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  • Engage customers
  • Streamlined process
  • Cutting-edge technology
  • Improve CSI scores

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Transparency Equals Trust in the F&I Office

Transparency Equals Trust in the F&I Office –
When people don’t know who or what to believe, it’s hard to make the right decisions

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Ready, Fire, Aim!

Ready, Fire, Aim! – Dealer software expert makes the case for switching to an electronic menu and reaping the rewards of a swift, productive and compliant F&I process. How the order of your F&I process can impact your results and your bottom-line!

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Is Your F&I Office Like a Model T or a Tesla?

Is Your F&I Office Like a Model T or a Tesla? –
Equip your F&I office with tools that are flexible to ensure increased PVR, production penetration, and customer satisfaction

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How to Get Your Share of the CPO Jackpot

How to Get Your Share of the CPO Jackpot –
Help buyers understand why certified pre-owned vehicles need F&I products

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