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The Future of Automotive Retail

Dealer Principals

Learn about the benefits of using MaximTrak!

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Dealer Principals

“Our average gross profit per vehicle increased 29% within a few weeks of using MaximTrak.”

Bill Kassner
Vice President/Dealer Operator
Chapman Ford, Egg Harbor Township, NJ

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F&I Managers

Create a smooth process and maximize your profits!

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F&I Managers

“Our CSI scores and profitability have never been higher!”

Warren Lewis, President
Klick Lewis Chevrolet, Palmyra, PA

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Agents

Learn how to become a certified MaximTrak agent!

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Agents

“MaximTrak changed what I thought was possible.”

Jason Owens,
Owner, Patriot Auto Group
2 Locations, Limerick and Boyertown, PA

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OEMs

Captive Finance Companies & Global Partners!

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OEMs

“Many dealers’ PVR saw an immediate lift of over $250 per car in the first few months. Now overall FCA (Chrysler, Jeep, Dodge, Ram, Fiat) dealers’ PVR has increased by over $538 when using MaximTrak.”

Based on latest study on Chrysler Group LLC

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Focus on Dealership F&I Process Accountability for a Better PVR

Focus on Dealership F&I Process Accountability for a Better PVR – Why a “wiggle room mentality” toward processes can put dealerships at risk

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First Impressions and the Sales Funnel

First Impressions and the Sales Funnel – The new sales funnel is engaging potential buyers well before they walk in the store.

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How to Be a Connected Concierge With Centralized Customer Profiles

How to Be a Connected Concierge With Centralized Customer Profiles – Is it possible to give your F&I customers the same engagement and service they get at the Apple Store?

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Chevrolet-Buick-GMC and Cadillac Protection Selects MaximTrak Digital F&I Solutions for its U.S. Dealers

Chevrolet-Buick-GMC and Cadillac Protection Selects MaximTrak Digital F&I Solutions for its U.S. Dealers – MaximTrak Technologies, the international finance and insurance (F&I) platform provider, announced today that Chevrolet-Buick-GMC and Cadillac (CBGC) Protection, General Motors’ Protection coverage group, has selected the MaximTrak Digital F&I Retailing Suite of solutions for its North American Dealers.

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The MaximTrak Difference

Interactive F&I Menu Selling Case Study - pilot test across multiple dealerships to measure and evaluate the impact on contract penetration and dealer profit per vehicle sold when an interactive F&I menu system is utilized vs. using no menu process

33% Increase in service contract penetration
27% Increase in PVR
32% new car vehicle service penetration increase
33% used car vehicle service contract penetration

Enter Your Current Numbers:

New PVR with MaximTrak:

$1,537.50 (Based on 73% Menu Utilization)

$230,625 /mo / $2,767,500 /yr

Your New Annual Profit Potential

$967,500

PVR Average Increase

"[MaximTrak's] System is integrated directly with our OEM and DMS. It automatically verifies that the products and type of deal I'm offering a customer are correct, all of which eliminate guesswork and missed calculations from the presentation."

- Fred Barabani, F&I Manager at Buckeye Chrysler Jeep Dodge Ram, Shelby, OH

*Per Vehicle Retail